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Director of Marketing (REMOTE/HYBRID)

Company: ChatterBoss
Location: Charlotte
Posted on: August 7, 2022

Job Description:

Note: This is a hybrid role with 4 days remote and 1 day in the office at the Coral Gables, Florida location.---About Optimum7Optimum7 is a passionately curious group of strategists, writers, designers, and technophiles who like big, actionable ideas and help customers navigate the complexities and constant change of the digital.
Optimum7 aims to be an industry software leader in E-commerce Automation, AI, and Machine learning with over 20 tools in the market serving over 50,000 businesses. With a team of 250 employees at 5 locations worldwide, Optimum7 creates software solutions that solve real life problems, enhance businesses, make partners more efficient, and elevate people and communities with technology.
Company Culture and Mission:The mission of Optimum7 is to be an indispensable resource for organizations, mainly eCommerce Businesses, as a provider of online custom marketing and technology solutions.
We work with a set of fundamentals.

  • The Principals and Fundamentals of Optimum7
  • Strive at all times to be true to the Mission of Optimum7
    The OpportunityThis Director of Marketing position is a crucial and exciting new hire for the team. The right individual is one part marketing genius, one part extension of the CEO's brain. This role is the glue that keeps the team running while working closely with the CEO on marketing strategies and creating growth opportunities for our agency.
    Marketing
    • Developing and implementing new sales & marketing funnel strategies into a holistic marketing system from concept to completion
    • Designing marketing automations to increase efficiency of marketing efforts
    • Recording video content (on camera) on behalf of company
    • Creating and managing KPIs
    • Developing competitive research analysis
    • Creating marketing collateral for webinars and speaking presentations, presenting webinars
    • Participating in sales calls with sales team as marketing expert
    • Researching and preparing for conferences
      Project Management / Operations
      • Establishing a battle rhythm with CEO; managing daily stand-up with marketing team
      • Resolving client questions and concerns regarding marketing strategy
      • Managing hiring decisions for the marketing team; onboard new marketing team members; overseeing tools and training for marketing department
      • Managing team to create marketing assets and sales enablement; creating forecast on team workload
      • Managing internal team meetings; communicating with all project managers on all open projects
        Qualifications
        • Three (3) years in a management role (REQUIRED)
        • Five (5) years of marketing experience (REQUIRED)
        • One (1) year agency experience (A PLUS)
        • Bachelor's Degree or equivalent in communications, marketing or related field (A PLUS)
          Knowledge/Competencies
          • Knowledge of agency structure and operations
          • Knowledge of project management processes
          • Knowledge of organizational processes
          • Knowledge of customer success
          • Knowledge of analytical data
          • Knowledge and understanding of sales for lead generation
          • Knowledge and understanding of branding
          • Sales processes; sales funnels
          • Market research
          • Advertising
          • Digital marketing
          • Team management
          • Presentation and speaking skills
          • Automations
            Technical Skills
            • Google Adwords (STRONG PREFERENCE)
            • Facebook Business Manager (STRONG PREFERENCE)
            • Google search console
            • Salesforce (A PLUS)
            • Monday.com (A PLUS)
            • Wordpress (STRONG PREFERENCE)
            • Shopify
            • Bigcommerce
            • HTML/CSS (A PLUS)
            • SEMRush, Moz (STRONG PREFERENCE)
              Work Environment
              • Office Location: South Florida (Coral Gables)
              • Office Hours: Monday - Friday, 9:00 AM - 5:00 PM with ability to respond to CEO from home during evening and weekend hours; ability to be present on-site as needed for events
              • Weekly Schedule: 4 days remote, 1 day in office at the Coral Gables location
              • Travel 2-3 times a year to accompany CEO for travel, conferences and/or presentations
              • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
                SALARY: COMMENSURATE WITH EXPERIENCE $100,000 - $200,000

Keywords: ChatterBoss, Charlotte , Director of Marketing (REMOTE/HYBRID), Advertising , Charlotte, North Carolina

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